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Friday, 06 May 2011 08:51
Equatorial Coffee
Briefed to design a logo for a new take-away coffee brand. Bikini was given the name "Equatorial Coffee Company". Custom handscript lettering was illustrated for the Equitorial wordmarque. This style had its inspiration from images of hot steamy African jungles and equally hot and steamy mugs of coffee. A dark brown,coffee roast colour was selected for the wordmarque, but juxtaposed on a vibrant, contemporary green. As the coffee is ground, a reference to this was included in the logo in the form of the bean icon.
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